En Fr
Europa Eyewear Canada
394 Graham Avenue
Winnipeg, MB R3C 0L4
T 800.665.8955
© 2024 Europa Eyewear Canada
Our Story.
In 1950, Dr. Charles J. Soloway and Dr. Oscar Soloway began practicing optometry in downtown Winnipeg. With the goal of serving like-minded eyecare professionals in the area, by 1960 they were making lenses in a room in the basement below their dispensary and called their lab Central Optical Company. Decades later, Charles' son Rob expanded the business, establishing CENOCO, the frame distribution arm of Central Optical Company. After 25 years of working closely with Europa Eyewear in Chicago, in 2016, CENOCO was rebranded as Europa Eyewear Canada, furthering our commitment to provide Canada with the quality independent brands Europa is known for.
As two companies and families that share core values, the rebranding to Europa Eyewear Canada solidifies the close, long-standing personal and professional relationship between the Soloway family and Europa’s Shapiro family. As like-minded, independent companies, Europa Eyewear USA and Europa Eyewear Canada have always focused on partnering with independent eyecare professionals. The landscape of the optical world will almost certainly continue to change; but our focus on service, quality and being a true partner to the independent ECP will not.
Independent for the Independent

Independence is in our DNA. Still owned and operated by the Soloway family, still in the same location for over 60 years, still committed to helping like-minded eyecare professionals succeed. We share a core value with independent-minded eye care professionals and eyeglass wearers - that independent optical offices are integral parts of their communities.

Interested in joining Europa Canada’s team? We’re always looking for talent across Canada and invite you to learn more about available positions.
Start your Career with Europa
Independent eyewear for independent thinkers. We’re about design, not logos, variety, not uniformity - across eight diverse collections.
Explore Our Brands
We are proud to offer North American made eyewear and are the only distributor in Canada for STATE Optical Co. eyewear, crafted in Europa USA’s Illinois factory. The state-of-the-art facility employs 75 craftsmen making eyewear as well as anywhere else in the world.
Learn More About Our Manufacturing